ATU 2026 BHM Scarf

Atlanta United worked with George F Baker to design this scarf. George F. Baker III drew inspiration from the Southern tradition of quilting, the hidden messages used during the Underground Railroad, and Atlanta’s long standing role as a safe haven for Black culture. Pulling from quilt symbols once used to communicate direction, freedom, and the North Star, Baker wanted this scarf to serve a similar purpose by pointing people toward the modern North Star that is Atlanta, Georgia.

About the Artist

George F. Baker III is a conversation creator, muralist, and illustrator deeply rooted in Atlanta’s cultural legacy and creative spirit. He translates Atlanta’s role as a center of culture, refuge, and ambition into visual form, honoring the city as a living, evolving symbol of resilience and black excellence.